Final Steps and Repurposing Your DM Setters
Hey everyone! This is the final video in our playbook. If you've gone through the entire series and signed up for Charlie, you should be proud of yourself. You’re building a foundation for freedom, flexibility, leverage, and scale in your business.
Steps to Repurpose DM Setters:
Leveraging Charlie AI:
With Charlie handling inbound leads, repurpose your DM setters to drive outbound revenue.
Have DM setters start new conversations on social media and feed these to the AI setter.
Create an AI setter for outbound leads, while the team handles outbound activities to feed the AI.
Outbound Activities:
DM setters can start new conversations on platforms like Instagram by targeting followers, likers, and commenters.
Assign these new leads to the AI setter for further engagement.
Call through the entire lead list to follow up on unresponsive leads.
Increasing Effectiveness and Revenue:
By focusing on outbound efforts, your team generates more revenue.
The cost of their salary becomes an investment in generating new leads.
Example: A DM setter starting 100 new conversations a day can generate 3,000 opportunities a month. If Charlie converts 10%, that’s 300 new conversations, leading to 90 new bookings and approximately 35 new sales.
Incentivizing Your Team:
Pay your team more for successful outbound deals, almost double the rate for inbound deals.
This motivates them to generate more revenue without additional ad spend.
Conclusion:
Repurposing your DM setters to focus on outbound efforts maximizes their impact on your bottom line.
By completing this playbook, you now have insight into building an AI lead management system.
We hope you become a member of our platform and use Charlie to grow and scale your business.
Thank you for joining me on this journey. I look forward to seeing you on the inside. Until next time, deuces!